The STRONG interest inventory is designed to identify general interests and occupations that may
appeal to you. Millions of people have used the Strong Interest Inventory in guiding themselves
through exploring careers and college majors. This career planning instrument measures your
interests to help identify your optimum career choice and increase your overall life and career
satisfaction. Research suggests that people tend to be happier and more productive in jobs or
careers that align with their interests.

“People are naturally attracted to activities that they enjoy, in turn, developing skills and abilities in
those areas. Conversely, they avoid activities that are not enjoyable to them and often do not
develop the corresponding skills unless it is necessary to do so.” Strong User's Guide, 2004


Anyone Starting a Career
Career Change
Career Enrichment
Identify College Major
Seeking Work-Life Balance

The Strong interest inventory reveals interest patterns on 4 scales including Holland’s codes (RIASEC):

General Occupational Themes (GOT)
  • Broad interest patterns
  • Correspond to Holland’s codes (RIASEC) (He thought people can be grouped into six         
    different types: Realistic, Investigative, Artistic, Social, Enterprising and Conventional.)

Basic Interest Scale
  • Specific interests (identify potential career areas, major, field of study, and leisure activities)

Occupational Scale
  • Relates your interest patterns with those of satisfied individuals working in certain
    occupations

Personal Style Scales
  • Style of working, learning, leading, risk taking, and team participation

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Strong reports offered

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Coaching/Assessment services/rates.
Personality and Career Assessments
ISTJ
ISFJ
INFJ
INTJ
ISTP
ISFP
INFP
INTP
ESTP
ESFP
ENFP
ENTP
ESTJ
ESFJ
ENFJ
ENTJ
Life Coaching Designs
Design Your Best Life
Strong is used for....
Strong Interest Inventory
The Myers-Briggs Type Indicator (MBTI) is a psychometric questionnaire that is the best known and
most widely used personality assessment in the world. The assessment is backed by numerous
research studies illustrating the reliability and validity in assessing personality. The MBTI instrument
provides an accurate picture of an individual’s personality type and brings insight into how people
perceive the world, gather information and make decisions. Developed by Isabel Briggs Myers, and
her mother Katharine Briggs the MBTI can bring insight into how you communicate and interact with
others. Using this assessment as a tool can align your career and personal life with your unique type.


Career Change
Personality Type
Team Building
Organizational Development
Improve Individual and Team Performance
Explore the World of Work

Based on Psychologist Carl Jung’s work on psychological types, the MBTI identifies preferences on four dichotomies:

Extroversion-Introversion: describes people who tend to focus on either the outer world of
people/things or the inner world of ideas/impressions.

Sensing–Intuition: describes people who take in information either through focusing on the present
and gained from their senses or those who focus on the future and have a view toward patterns and
possibilities.

Thinking-Feeling: describes how people make decisions either by thinking on logical analysis or
feeling on values and subjective evaluation.

Judging-Perceiving: describes how people approach life either through a planned and organized
approach or a flexible and spontaneous approach.

A combination of the above preferences are formed to create your own personality type description.  
There are 16 types and each has its own unique pattern of preferences describing your
characteristics and outlining inherent strengths as well as blind spots. Although your determined type
does not predict success nor establish intelligence it does help us discover what motivates and
empowers us!
Myers-Briggs Type Indicator
MBTI is used for....
To share an example of the characteristics associated with each type you can read my
determined type: ENTP. According to Myers, P.B. & Myers, K.D. (1998), MBTI, Form M.

ENTP’s (Extraverted, Intuitive, Thinking, Perceiving) are:
Quick, ingenious, stimulating, alert, and outspoken. Resourceful in solving new and challenging
problems. Adept at generating conceptual possibilities and then analyzing them strategically. Good
at reading other people. Bored by routine, will seldom do the same thing the same way, apt to turn
to one new interest after another.

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MBTI reports offered

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Organization reports offered

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Coaching/Assessment services/rates.
Copyright © 2009 by Life Coaching Designs. All rights reserved.

Life Coaching Designs also offers personality and career assessments for those who are seeking
more insight into your career environment or simply want to learn more about yourself. Below is
some information outlining two of the most widely used assessments: The
STRONG Interest
Inventory and Myers-Briggs Type Indicator (
MBTI). If you are interested in learning more about my
career assessment rates and/or career coaching package please click on the links below for
specific reports or go directly to
CAREER ASSESSMENT REPORTS.

**Not sure which assessment is for you? Check out our reference table to find out which career or
personality test is right for you. Click here:
 
Career and Personality Testing
Find out which test is right for you!
For adults who are unfilled in their current job or career path and
looking for more direction
I am looking for:
Testing Suggestions
Specific career recommendations at a
low price!
Newly Revised Strong Profile
In depth career recommendations and
information to help make satisfying
career decisions
Newly Revised Strong Profile and
Interpretive Report
Career personality understanding with
career suggestions
MBTI Career Report
A full analysis of career direction using
both career and personality testing.
Strategies for career development and
an understanding of work
environments.
Recommended by
most career counselors.



Add on to this package for an advanced
personality understanding
Personality and Career Interests
Package

(includes: MBTI Career Report AND
Strong Profile and Interpretive Report




MBTI Step II Report
A comprehensive analysis of career
direction, work style preferences and
career decision making.





Add on to this package for an advanced
personality understanding.
Career Package

(includes: MBTI Career Report, MBTI
Report for organizations, and Strong
Profile and Interpretive Report)



MBTI Step II Report
Learn more about my personality but
not as much about careers
MBTI Interpretive Report
For those who are in college, starting college soon or looking to
expand your education
I am looking for:
Testing Suggestions
Specific career and major
recommendations at a low price!
Newly Revised Strong College Profile
An in depth report for career and
education recommendations.
Newly Revised Strong College Profile
and Interpretive Report
A Full analysis of career direction using
both career and personality testing.
Strategies for career development and
an understanding of work environments.
Recommended by most career
counselors.
 
Personality and Career Interests
Package
For High School Students (before senior year)
I am looking for:
Testing Suggestions
Specific career, course and summer
activities recommendations at a low
price
Newly Revised Strong High School
Profile
An in depth report for career, course
and summer recommendations
Newly Revised Strong High School
Profile and Interpretive Report
Organizations and/or those working within an organization or
company
I am looking for:
Testing Suggestions
To identify team strength and
weaknesses
MBTI Team Report
Employee and Team Development with a
focus on work style preferences,
communication style and problem solving
approach
Organization Team Package

(includes: MBTI interpretive report for
organizations and MBTI team report
A comparison of team members work
styles and preferences
Organization Work Styles Package


(includes: MBTI interpretive report for
organizations and MBTI team report)
“When I began to feel that I
had come to a
crossroads in my career,
my coach, Erin referred me
to the MBTI career
assessment.  The
interpretive results were
extremely insightful and eye-
opening.  Not only did the
descriptive type fit my
personality perfectly, it also
helped to recognize my
strengths and weaknesses.  
I learned so much about
myself and as I went over
the results with Coach Erin,
I found myself nodding in
agreement. Coach Erin
provided clarity to any
confusion through great
analogies and in-depth
explanations.  It is amazing
how it all made sense and
how it affects my decision-
making in all aspects of my
life.  This testing tool has
helped me realize that I need
to be more conscious of my
decision-making and how to
do that based on my
values.”   -N.K.
"Whatever the circumstances of your
life, the understanding of your type
can make your perceptions clearer,
your judgements sounder, and your
life closer to your hearts
desire."~Isabel Briggs Myers
 
Target your career at the Cardinal Stritch University offering selection of online degrees and programs